Conferences
& Keynotes
Laura Billat speaks at companies, schools and events. Two complementary universes: mastery of digital marketing and the power of resilience. Conferences that leave a mark and transform teams.
Laura Billat combines strategic rigour, field experience and powerful personal storytelling. Her talks blend high-level digital marketing expertise and an exceptional personal resilience journey.
Her signature: transforming adversity into performance.
For companies, marketing teams, executives and business schools. Concrete, results-oriented conferences with immediately actionable tools.
360° Performance Marketing
What really worksSEO, SEA, CRM, automation, analytics, ROI. Real cases and immediately applicable methods. A complete vision of high-performance digital marketing for teams and executives.
Growth Marketing & Acquisition
Test, learn, scaleTest & learn, rapid experimentation, growth frameworks, data-driven scaling. How to build a high-performance and measurable acquisition system that generates qualified leads sustainably.
CRM & Marketing Automation
HubSpot in practicePractical workshop: segmentation, nurturing, pipelines, reporting. Build a CRM that works for you. Concrete tools reusable directly after the session.
Resilience & Marketing Performance
The forgotten business skillThe signature keynote. How personal adaptability becomes a competitive advantage in marketing. The best marketers are not those who know the most but those who adapt best.
AI in Marketing
What really changes for teamsHow to concretely integrate AI without losing control of your strategy. Tools, use cases, limits and opportunities. A field-tested and actionable vision for marketing teams in 2025.
Aligning Marketing & Sales
The internal war that costs dearlyMarketing and sales misalignment is one of the most costly obstacles in B2B companies. How to build a shared pipeline, shared KPIs and a lasting culture of collaboration.
Marketing Budget
How to allocate it without getting it wrongHow to build a realistic and strategic marketing budget. Allocate resources according to expected ROI, defend your budget before financial management and reallocate mid-year based on data.
For HR directors, managers, associations, TEDx and personal development events. Conferences that deeply transform the way people perform, manage and rebuild.
Transforming Adversity into Professional Strength
Mental resilience & sustainable performanceHow personal challenges become exceptional growth levers. Mental resilience, confidence, reconstruction, sustainable performance. A powerful personal testimony with concrete tools applicable from the next day.
Healthy Leadership
Managing without reproducing toxicityCompassionate communication, setting boundaries, creating a psychologically safe team culture. Human and high-performance management that unlocks team potential without burning them out.
Performing Under Pressure
What crises taught me about leadershipHow extreme situations reveal and forge true leaders. Concrete tools to maintain performance and clarity in moments of professional and personal turbulence.
From Reconstruction to Success
Turning wounds into growth enginesLaura Billat's trajectory: how to navigate the deepest crises and emerge stronger, more lucid, more effective. An authentic story that inspires and provides concrete tools for rebuilding.
Self-Confidence as a Professional Skill
Not the social media kind — the real oneHow to build solid, lasting and authentic confidence. The confidence that enables decision-making under uncertainty, calculated risk-taking and leading with clarity.
Succeeding Without Losing Yourself
Sustainable performance and balance at the topHow to perform at a high level over time without burning out. Concrete strategies to maintain energy, priorities and mental health while achieving ambitious goals.
Emotional Intelligence as a Competitive Advantage
The soft skill that makes the differenceEmotional intelligence is not just a human quality: it is a measurable strategic advantage. How to develop it concretely to make better decisions, manage better and perform better.
Reinventing Your Career After a Break
The rebound as a professional strategyRedundancy, career change, burnout, life rupture. How to transform a professional break into a reinvention opportunity. The concrete steps to rebuild a trajectory aligned with your true strengths.
Women in Leadership
Performing without conformingHow women leaders can assert themselves, lead with their own style and perform without copying traditional male codes. Legitimacy, assertiveness, authentic and ambitious leadership.
Available formats
Keynote 60 to 90 min
Keynote with storytelling, data and actionable insights. Ideal for seminars and business events.
Half-day workshop
Interactive and practical. Exercises, tools and action plan. Groups of 10 to 50 people.
Round table
Conversational format with moderation. Ideal for strategic debates and expert panels.
Full-day training
Complete immersion. Case studies, templates and 30-day post-training follow-up.
Indicative rates
Audiences & speaking contexts
Invite Laura Billat
Every intervention is designed to match your topic, your audience and your objectives. Reply guaranteed within 24 hours.
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